If the very beginning of this is old news, then you’re in the NBA know and please just bear with me for a moment. During the summer NBA superstar LeBron James hosts a skills camp for younger players. During this year’s camp, a pickup game broke out featuring a series of college players and LeBron James himself- also I should mention that people were filming the game. One of these college players was Xavier’s Jordan Crawford, and apparently at some point during the game Crawford unleashed a monster jam on LeBron, and smashed home a dunk on the reigning NBA MVP.
So that should be about the end of the story. I mean, it would be cool to have seen, but lets face it, it’s basketball, guys get dunked on all the time, regardless of how good they are. No big deal, right? Well, not according to Nike. The word from CBS Sports Gary Parrish is that Nike had people at the event (they must sponsor it) and they immediately confiscated the tapes! Wow. I’ve heard of protecting your investment, but this is going a little overboard. As a matter of fact, in the basketball world, this is how something small becomes something big as the tales of the jam grow larger and more people clamor to see it. This is just a bizarre move by Nike that speaks to the creepy nature of big-corporate business and the lengths to which it will go.
So that’s it. Nike is nutso, LeBron got dunked on, Jordan Crawford is at Xavier, and the world will go back to spinning. In the meantime, you’ll just have to use your imagination, which will probably create something more entertaining than the video of the dunk would have.
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